The holiday shopping weekend that encompasses Black Friday, Small Business Saturday, and Cyber Monday is vital to the bottom line of small businesses across the country. Plan ahead, promote early, and don't just offer the same deals as everyone else. Try to come up with something that will really stand out and attract attention. So, if you're a small business owner, how can you ensure you get the most out of this holiday shopping weekend? Here are some tips:
Karen Erdelac
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