Starting A Company Newsletter For Your Small Business

Dec 28, 2020

Starting A Company Newsletter For Your Small BusinessStarting a company newsletter is a cost-effective way for small businesses to solidify their brand marketing. Nurturing current clients and new prospects through email newsletters will keep your brand at the top of their minds and help expose them to your products and services.

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Topics: Marketing

5 Ways Your Service-Based Business Can Profit Online

Jul 20, 2020

5 Ways Your Service-Based Business Can Profit OnlineThose who operate service businesses, particularly those that require being in close contact with other people or even be inside their homes have experienced significant challenges. While other businesses that focus on physical products have had some success moving their stores online, service businesses such as restaurants, salons and pet care facilities have had fewer options.  Restaurants have been able to supplement some of their income with pick-up and delivery sales, but how can service based businesses truly thrive during this time? Here we take a look at five ways service businesses can profit online.

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Topics: Marketing

5 Types Of Social Media Posts For Your Small Business

Jul 14, 2020

5 Types Of Social Media Posts For Your Small BusinessFilling up your social media calendar can be challenging, but has become imperative in the marketing of a small business. With the explosion of online activity that has come from recent events, establishing a strong online presence has become more important than ever. Here we take a look at five types of social media posts that can help your business increase its following.

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Topics: Small Business, Marketing

Small Business Marketing: Reaching And Engaging Your Local Community Online

Jun 17, 2020

Small Business Marketing: Reaching And Engaging Your Local Community OnlineMany communities are coming together these days to support their local small businesses. Online avenues have become the most effective means of reaching, engaging and drawing in customers, and in some cases the only option. As digital marketing continues to take up the lion’s share of marketing budgets, it’s important to know where to best invest your resources. Establishing an online connection with your local community can help build brand awareness and gives you an opportunity to build a real relationship with the people who are most likely to become your customers. Here we take a look at four ways to reach and engage your local community online.

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Topics: Small Business, Marketing

Why Is Customer Loyalty So Important To Small Businesses?

Jun 3, 2020

Why Is Customer Loyalty So Important To Small Businesses?We all know that customer loyalty is important, but why is it so important to small business? Loyal customers have a profound impact on marketing costs and brand awareness, not to mention the continued revenue generated through their purchases. Here we take a closer look at the impact of customer loyalty.

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Topics: Marketing