Merchant Cash Advance Blog

If you are in the restaurant business, you know that alcohol sales generate the largest profit margin and the biggest return on your investment. But liquor costs can also sink your business if you are not careful.

Loyal customers are the lifeblood of small businesses. Repeat business fuels the bottom line, so ensuring your customers are satisfied with every visit and purchase is vital to continued success. It’s important to realize that every customer experience needs to be treated with care. Information becoming so readily available online opens your business up for increased exposure as well as criticism. For a fledgling business, just one bad review could mean a significant drop in revenue. There are many aspects of great customer service, and it is necessary to train your staff to handle any situation. Here are some of the key ingredients of quality customer service.

When it comes to converting leads into customers, the key is trust. While customer interest is rooted in your marketing campaigns, trust differs entirely. If buyers don't trust your brand, they won't be interested in buying from your business.

This year marks the 12th annual Small Business Saturday event, where local businesses focus on growing their part of consumer holiday spending. Well-prepared small business owners stand to profit greatly during the Small Business Saturday event, and there are plenty of tips online for maximizing profits. Here are some of the history and fun facts about Small Business Saturday.

An estimated 166.3 million people are planning to shop from Thanksgiving Day through Cyber Monday this year, according to the annual survey released by the National Retail Federation (NRF) and Prosper Insights & Analytics. This figure is almost 8 million more people than last year and is the highest estimate since NRF began tracking this data in 2017.