Merchant Cash Advance Blog

In order to stand out these days you need to take chances and try new things.  As a small business owner you should always be looking to provide cutting edge products and services while utilizing fresh techniques.  Innovation can come in many forms.  Whether you’re developing new products, different uses for current inventions or using traditional techniques to improve upon an already great product, innovation is at the center of small business success.  Brainstorming sessions and employees dedicated to the long term vision of your company will give your innovations the best chance to take hold.  One of the biggest advantages of owning a small business is the ability to make changes and pivot quickly.  Innovative products that meet a specific demand are necessary to remain competitive.  Creating and maintaining a unique brand takes a continued effort and your ability to adapt and change with the times will determine your staying power.  While it’s important not to jump on every passing trend, you always want to be thinking towards the future.  Most owners realize the need for change but it can be difficult to determine where to dedicate your resources.  Fortunately, there are some simple steps you can take to ensure your company stays on the cutting edge of your industry.

Summer is almost here and it’s time for restaurant owners to begin thinking about how to capitalize on the influx of tourism dollars.  With busy times ahead now is the time to start planning for your events, staffing and marketing needs.

Avoiding menu fatigue can be one of the toughest tasks that restaurant owners will face.  Not only does it mean developing new dishes, it can mean finding sources for new ingredients and different distributors.  It can be tough to admit that your menu has become stagnant but it’s important to keep it fresh to grow your customer base.  You’ll need detailed preparation and the buy-in from your entire staff to consistently update your menu.  Your most popular items should remain on the menu year round to satisfy your regulars but your restaurant and menu should be constantly evolving.

With nearly every American owning a smartphone or tablet it’s imperative for small business owners to incorporate mobile into their company’s strategy.  The popularity of mobile devices is continuing to grow and is now being used as a primary source for consumers to gather information on products and even make purchases.  Small businesses including restaurants, retail, auto repair, liquor stores and salons can all benefit greatly from the mobile revolution.

Investing in a food truck is the perfect way to take your brick and mortar restaurant to the next level and grow your business. 19% of established restaurants say they are very/somewhat likely to launch a food truck within the next two years according to the National Restaurant Association. Between expanding the reach of your brand and providing a less expensive second location, taking your restaurant to the street can add many benefits to your bottom line.  Offering flexible locations and the ability to cater social events, food trucks offer a chance to reach new customers and expand your revenue base.