Merchant Cash Advance Blog

Businesses go through all sorts of adversity as they seek to operate. A bad economy may reduce a business's customer base, while a good economy may lead to labor shortages. A key staff member may leave for greener pastures or embezzle funds from the company. Equipment may break or become outdated. There seems to be no end to the problems businesses confront on a daily basis.

Bringing in new business can be difficult for auto repair shop owners since many people will remain loyal to their mechanic for several years. Online ordering and auto repair video tutorials have also increased the number of small jobs being done by “do it yourselfers”. Increased car use during the summer months can mean an influx of new customers if you use creative marketing tactics to draw them in. Car sales also tend to spike in the summer months and this provides you a chance to attract new drivers. Summer specials basically invite people to give your shop a chance. You may even consider offering new service discounts for first time customers. If you are able to provide them superior service at a discounted rate it will give a tremendous first impression and may establish a long running customer relationship. Here are a few examples of specials you can offer at your auto repair shop. Make sure to stay creative and allow the uniqueness of your surrounding area to influence your marketing campaigns.

Even though the school year just recently ended, it’s important that specialty retail owners begin their back to school marketing now. Statistics show that the large majority of parents and college students prefer to do their school shopping at the beginning of the summer as to avoid the crowds and stores that run out of inventory. Starting your promotions early will help you get a jumpstart on your competition and put more of the back to school dollars in your pocket.

Being socially conscious is not only a morale obligation for small business owners, it can also endear you to your local community.  Your company’s reputation will have a strong impact on the longevity of your business and making a genuine effort to contribute to society will ensure potential customers view you in a positive light.  There are many steps you can take to make your business more socially responsible.  Here we’ve outlined ten ways to get started.

Being based in Florida, we here at Quikstone Capital Solutions have a few dishes we’re really fond of and love ordering at our local restaurants. Restaurant owners are best served using local ingredients as they provide freshness and familiarity to their menu. Here are few Florida favorites to inspire you to keep your restaurant menu fresh.