Valentine’s Day Marketing Ideas For Small Business

Jan 5, 2017

Valentine’s Day Marketing Ideas For Small BusinessValentine’s Day is big business with nearly 19 billion dollars being spent by Americans each year.  With a significant portion of that money being spent at small businesses it’s important that owners invest their resources into marketing for the event.  It can be tough to catch the eye of consumers, so unique strategies are needed to stand out.  Traditional items such as jewelry and flowers tend to dominate the market but there is still major demand for new gift ideas.  Developing new products or different uses for your current offerings specifically for the holiday will make your business more diverse.  Here we’ve outlined some creative ways to bring attention to your business and maximize your Valentine’s Day revenue. 

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Topics: Small Business

Take Advantage of Inventory Opportunities with an MCA

Jan 3, 2017

Take Advantage of Inventory Opportunities with an MCAInventory is perhaps the most important asset your company has and proper management is essential to the profitability of your business.  Inventory can come in many forms depending on your business model.  There are certain times of the year when items can be less expensive and having the capital to stock up on essential products during that time can significantly impact your bottom line.  Additionally, having the room to store surplus inventory can help you save money and be prepared for any situation.  It also enables you to offer competitive pricing as many large companies benefit from the ability to discount products because they are able to buy in bulk.  Here we’ve outlined a few ways that you can use a merchant cash advance, MCA, to maximize the profit margins of your products and services.

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Topics: Small Business

Invest In Your Small Business With A Merchant Cash Advance

Dec 30, 2016

Invest In Your Small Business With A Merchant Cash AdvanceYou may have considered a business cash advance to help your business, but rejected the idea. Maybe you don't like the thought of carrying debt, or you aren't sure you can pay it back. What happens if your business has an unexpected downturn? Do you have enough capital to keep your business afloat?

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Topics: Merchant Cash Advance

Food Industry Technology and the Impact on Small Business

Dec 27, 2016

Food Technology Impacting Small BusinessTechnology has had a tremendous impact on small businesses and those in the food industry are no exception.  It is a tremendous challenge for owners to keep up with global trends while remaining authentic and true to their vision.  While there is no substitute for a quality product there are several technologies that small business owners can take advantage of to remain competitive.  Quality, health and convenience are the focus of food industry innovation.  There are certain trends that are now becoming standard and have grown to be expected by consumers.  As the owner of a small business your ability to lead your company into the future largely depends on your willingness to adapt.  Here we’ve outlined some of the food industry technology trends.

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Topics: Bakery, Restaurant, Catering

How To Increase Restaurant Revenue with the Average Order

Dec 23, 2016

How To Increase Average Order and Restaurant RevenueWhen it comes to increasing restaurant revenue the size of your average order represents a great opportunity.  Many restaurant owners place the onus of this metric solely on their servers, and while their ability as salespeople is important, there are several ways you can better equip them.  The flexibility of your menu plays a major role in your server’s aptitude for increasing average order.  Training and an in depth knowledge of your menu will of course help them make sales, but here we’ve identified some key changes you can make to your menu to give them the best chance for success.

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Topics: Restaurant