13 Christmas Facts For The Retail Industry

Posted by Karen Erdelac on Dec 22, 2021

13 Christmas Facts For The Retail IndustryThe holiday season is both a stressful and prosperous time for small businesses. Here are some staggering Christmas and holiday facts.

1.  32.8 million real Christmas trees were sold during the last holiday season.

2.  More than 60% of U.S. consumers prefer to buy their holiday gifts online.

3.  Holiday shopping sales are projected to hit $1 trillion in the U.S. this year. Between $96 billion and $98 billion of those sales will be online.

4.  On average, shoppers will spend around $1121 each on holiday gifts, according to one retail forecast.

5.  By 2022, retail sales from e-commerce will comprise 16.3% of total retail sales.

6.  U.S. online sales for Cyber Monday 2019 amounted to $10.84 billion, up 15.1% from the previous year's total sales.

7.  According to a 2016 survey by a major online payments service, 22 percent of the 1000 respondents shop on the toilet.

8.  23% of Christmas shoppers in the U.S. rely on social media for making decisions.

9.  According to one survey by a major consulting group, 50 percent of consumers plan on giving loved ones clothes for the holidays.

10.  66% of American shoppers do research online but ultimately shop at brick-and-mortar stores.

11.  More than 75 percent of respondents in the former shopping survey said that a sale would impact at least one of their holiday gift purchases.

12.  Holiday shopping can account for up to 30 percent of a retailer's annual sales.

13.  29 percent of consumers largely completed their holiday shopping before Black Friday. In another survey, shoppers said they would start shopping in October or earlier.

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