4 Ways To Automate Your Small Business

Posted by Karen Erdelac on Jan 24, 2020

4 Ways To Automate Your Small BusinessTechnology allows even the smallest businesses to operate more efficiently and better track things like finances, inventory and marketing campaigns. Many of these solutions are relatively inexpensive and can show a significant return on investment if used properly.

Accounting Software

Accounting doesn’t have to be difficult, and neither does finding good accounting software..”

Accounting software allows you to centralize all of your company’s finances. This can include accounts receivable, accounts payable and even inventory. This makes for much more accurate tracking and can make tax time much less stressful. It may even eliminate the need to hire an outside company or dedicated accountant to handle your books.

Project Management Software

Once you have this software installed, you will be able to easily delegate tasks across all team members. It will also make it easy for employees to get answers to their questions.”

Project management software is great for creating schedules, delegating tasks and ensuring your team meets deadlines. It can also improve communication amongst your team members as well as clients and distributors. This type of automation can make for much more efficient use of time and ensure important tasks don’t fall through the cracks.

Social Media Marketing Tools

Automation helps you achieve consistency in your social media marketing efforts. It gives you greater control over the content you share, and how you share it. It helps you save time, which you can then use to grow your business.”

Automation is a necessity for successful social media marketing campaigns. Depending on the tool you use, you will be able to create, schedule and track your posts across each platform. This allows you to post consistently without being repetitive and analyze which campaigns and posts are performing well, and which ones need adjustment.

Email Marketing Tools

Email marketing automation is the use of software, such as MailChimp or HubSpot, to send targeted emails at specified times or in response to certain actions your customers take. It’s all about reaching customers with the right message at the right time.”

Email is an extremely effective marketing tactic and can be used to draw in new customers, promote new products, upsell current customers and provide customer rewards. Automating many of your email functions allows you to segment your audience, personalize your emails, schedule and track each of your campaigns, making for a more effective strategy.

Business Plan

Topics: Small Business