5 Ways To Keep Your Ice Cream Truck Profitable In Off-Season Months

Posted by Karen Erdelac on Feb 28, 2022

5 Ways To Keep Your Ice Cream Truck Profitable In Off-Season MonthsA lot of ice cream shops and ice cream trucks close down during cooler months due to sales declining during that time of year. Taking time off isn’t an option for every business owner, so here are a few ways to stay profitable during the off-season.

Continue Selling Ice Cream

Believe it or not, many people enjoy indulging in cold, creamy treats year-round, even when there is a chill in the air. While most ice cream shops and trucks are closed for business, this leaves all of those customers up for grabs during the off-season. This will allow your profits to be maintained or maybe even grow.

Seasonal Flavors

Each season brings its own flavors. The flavors of the cooler months are a great way to bring in customers who know that these limited-time options will not be there when summer comes. Flavors that are limited to the off-season may include:

  • Pumpkin pie
  • Apple Pie
  • Eggnog
  • Thin Mint
  • Strawberry shortcake

Sell Warm Beverages

An ice cream truck selling warm beverages seems a little contradictory. Still, if advertised well, you could easily make a significant profit selling fancy coffees, regular coffee, and even a variety of warm hot chocolates and teas to boost winter and off-season sales. You can park your truck at outdoor events where patrons may be cold and need something to warm them up.

Head South

Since your ice cream truck is mobile, you should consider hitting the road and heading south to where the cold days are fewer and far between. If you can swing an ice cream winter vacation, you can earn a good profit while warming up yourself. You can advertise your cross-country adventures to let followers know where to find you next and gain excitement and popularity through this out-of-the-box tactic.

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