We better cut this short: the hair salon industry is a fierce business, and your hair salon will need a lot of business funding to stay competitive.

With more than an estimated 1.2 million hair salons scattered across the United States, it can be very difficult to find the right one to meet your needs. This is why it's more important than ever before for a hair salon to introduce an array of hair products and spa-like services to stand out to customers. 



Although it is crucial for a hair salon to provide additional services in order to remain competitive in their respective markets, most business owners will agree that it's an expensive endeavor. A lot of hair enterprises won't have enough money to expand their inventories or offer various other services. 



However, not being able to keep up with the latest industry trends and client demands could prompt a salon to experience a loss of customers to rivals.

Unsure in what exactly you can start investing? Here are seven salon industry trends for 2015:

Organic & All-Natural

All natural, organic products are going beyond the supermarket's fruit and vegetables. One of the biggest hair salon trends this year is organic hair products. Clients are demanding healthier and safer products for their hair, and since customers are a lot more informed than they were years ago you should be sure that you're offering authentic all-natural products and services. 



Color Services 



Color services still remain king in the world of hair salons. Color services continue to be the No. 1 revenue driver for most hair salons today, even more than hair cutting services, retail services and skin care services. For this reason hair salons should invest in the best coloring products and hiring top-notch staff to fulfill this demand. 



Curl Doctors 



Let's face it, not every salon professional knows how to handle curls and how to accentuate this trait. The solution to this problem is to have a curl specialist in the salon, whether as a full-time, part-time or an on-call employee. 



The Spalon 



Years ago, most hair salons simply dealt with hair and nails. Fast forward to the present day, these businesses are becoming spa-salon hybrids, otherwise colloquially known as the Spalon. This could consist of skincare, hair root treatments and scalp massages. Instead of traveling from store to store, a client can get all of their beauty needs completed in one establishment. 



How-to Classes 



What about engaging with your audience outside of business hours? By offering how-to, do-it-yourself (DIY) classes after hours, you accomplish three things: a loyal neighborhood clientele, a depiction that you're an authority in your field and greater word-of-mouth. Indeed, people are heading to YouTube to remedy their own hair problems, but many still like that personal touch. 



Personal Grooming for Men 



It's true men these days are spending a lot more money on personal care products than they used to. Last year alone, the male consuming base purchased $28 billion worth of these products. Your salon should have services geared towards men, and a staff member that understands the latest trends in men's hair. 



Consumer Data Analytics 



The latest technology in consumer data can be of incredible assistance to your hair salon. By establishing consumer profiles for your clients, you can observe the newest trends in your own business, discover new trends outside of your industry and understand the global beauty industry in terms of what products and services are in demand.

The best way to solve this business-funding dilemma is to seek out alternative funding options. In today's financial environment, it's best to avoid conventional funding avenues because of questionable fees, charges and interest. Instead, hair salons should consider taking a look at other business funding tools offered by Quikstone Capital Solutions. 



Click Here to view Salon Trends 2017 or Click Below to download our Free Salon Investment Guide