Growing a retail business requires an ongoing investment. While your store may be doing well, you may still need an infusion of cash to make improvements. Here are just a few great ways you can use a business cash advance at your retail store.

Interior Renovations

Every few years it’s a good idea to perform an interior facelift on your shop. This may include a new paint job, new flooring or bathroom renovation. Anything that is worn or broken should be replaced.  You may also just want to update the décor to match the theme of your shop. Making your interior comfortable and inviting will keep customers in your store longer, which can increase your per customer revenue.

Storefront Improvements

The exterior of your store has a significant impact on the perception of your store and the amount of foot traffic you draw in. Your walls, windows and sidewalk should be clean and inviting. Having signage and decorations that indicate what customers can expect inside will help persuade passersby into stopping in.

Equipment Upgrades Or Replacement

Items like point of sale machines, cash registers and shelving need to be replaced every once in a while. POS systems can help you better track your revenue and can make things easier when tax time rolls around. Displays and shelving can help you move more inventory. Essential equipment like heating and air conditioning should be inspected and replaced periodically as well.

Marketing And Advertising

Marketing is essential to be able to compete with large box stores and online giants such as Amazon. Finding your niche market and personalizing your messaging to that group will help to focus your efforts and make your marketing campaigns more successful. In many cases it may be best to hire an agency or dedicated marketer to handle your campaigns to ensure you get the most out of your marketing dollars.

Signage Improvements

Signs are still one of the most effective marketing tools and provide a great return on investment.  High quality exterior signs will help draw foot traffic into your store. Smaller, handmade signs can be used inside to promote certain products and sales you may be running. Signs should be attention grabbing, well-lit, and fit the theme of your store.

Inventory Purchases

Making sure your shelves stay stocked is essential to the sustainability of your business. Additionally, having the capital necessary to take advantage of discounted or bulk purchases can help increase your profit margins. A business cash advance is far faster than a typical bank loan, giving you the cash you need, when you need it.

New Locations

If your business is doing well, it may be time to expand to a second store. This is a significant investment and a good deal of research should be done on your next potential market before taking the plunge. You’ll also want to ensure that you have trustworthy staff members that will be able to handle the daily operations of a second store.

Hire Employees

As your business grows, so will your staff. Hiring good employees takes an investment of both time and money. This may include advertising your position, the interview process and then of course salary and insurance. Hiring new employees are an inevitability for small business owners, make sure you have the cash necessary to hire the right ones.

Improve your bottom line with a retail store cash advance from Quikstone Capital by making investments that increase revenue: