Merchant Cash Advance Blog

When it comes to increasing restaurant revenue the size of your average order represents a great opportunity.  Many restaurant owners place the onus of this metric solely on their servers, and while their ability as salespeople is important, there are several ways you can better equip them.  The flexibility of your menu plays a major role in your server’s aptitude for increasing average order.  Training and an in depth knowledge of your menu will of course help them make sales, but here we’ve identified some key changes you can make to your menu to give them the best chance for success.

With the new year rolling in many people are taking a look in the mirror and deciding what they can do to improve themselves.  For small business owners becoming a more effective leader should be among your top priorities.  Quality leaders tend to get the most out of their employees which greatly influences the success of their business.  Taking steps to recognize where you need personal improvement will help you to better motivate and communicate with your workers.  This can also help to improve employee retention and morale.  Here we’ve outlined some things to take into consideration when determining what type of self improvement you should focus on.

While keeping your traditional dishes center stage, it may be a good idea to add a few winter favorites to heat up your menu.  Constantly evolving your offerings to meet the ever developing American pallet is essential to restaurant success.  Using seasonal menu items to test the waters and see what works for your customer base will help you to evolve while keeping costs lower.  It also provides an opportunity for your chefs to get creative and develop new signature items.  Here we’ve compiled a few of our favorite winter recipes to help increase restaurant revenue.

With so many sales taking place online these days ecommerce has become an essential part of the success of small businesses.  Owners of companies that have been around for a long time are being forced to adapt to the digital age.  Venturing into ecommerce can be difficult and requires constant attention.  The initial setup of an ecommerce site can be expensive and time consuming so it is imperative that you take steps to maximize your online revenue.  There are several strategies that can be used to increase sales and a holistic approach that includes all of them will improve your chances of reaching the correct audience.  Here we’ve outlined some of the best ways you can draw in more website visitors and create more online sales.

Many restaurants serve pre-packaged and canned goods as part of their dishes, this is a practice that can destroy your business.  Most owners point to the time saved and convenience of these items but they are doing much more harm than good.  Pre-packaged items are typically lower quality than freshly made ones and they lack originality.  While there are certain cases you can get away with using one of these items it is a best practice to avoid them whenever possible.  When people go out to a restaurant they expect quality products and it’s easy to tell when something hasn’t been freshly made.  Crafting the majority of your ingredients in house can increase restaurant quality and revenue and deliver a much higher quality product overall.  This is also a strong marketing point and will draw in customers with discerning tastes.  Here we’ve outlined some menu items that are well worth the time to create in house.