Merchant Cash Advance Blog

Whether you own a liquor store, bar or restaurant, cocktails should be central to your holiday business plan. Promoting original recipes or classic festive holiday drinks will help to bring in additional revenue.  In a liquor store setting, providing samples of these drinks to customers will expose them to new tastes and even make them nostalgic over old favorites.  Be sure to provide recipe cards and a list of products needed to create them.  In a restaurant or bar, creating colorful menus that show off these seasonal items will catch your customer’s eye and encourage them to indulge.  Here we’ve compiled some of our favorite holiday cocktail recipes.

Jason has been with Sterling since January 2012. He was born and raised in Buffalo, NY but moved to Florida in late 2009 to escape the snowy winters. He currently lives in Clearwater, FL.

Prior to moving to Florida, Jason earned is Associates of Science Degree in Business Administration. He also worked in varying sales environments and attended sales training. His focus has always been mostly toward financial products, though. Initially, Jason was hired by our sister company, Sterling Payment Technologies to work with merchants on their credit card processing. It just so happened that a sales position came open with Quikstone Capital Solutions and the match was made.

There has been so much in the news lately about company data being breached and credit card numbers being stolen.  Regardless of the size of your business, it is important to be aware of how data breaches can occur and to have a data breach response plan in place. In fact, PCI standards now require it. The following nine steps are designed to help guide you through what can be unfamiliar territory. The most important thing to remember is that prompt action is imperative! The risks associated with a data breach do not go away when a data breach is ignored; they grow—exponentially.

Loyal customers are the life blood of small business.  Repeat business is what fuels the bottom line so ensuring your customers are satisfied with every visit and purchase is vital to continued success.  It’s important to realize that every customer experience needs to be treated with care.  With information becoming so easily available online it opens your business up for increased exposure as well as criticism.  For a fledgling business, just one bad review could mean a significant drop in revenue.  There are many aspects of great customer service and it is necessary to train your staff to handle any situation.  Here are some of the key ingredients of quality customer service.

We’re getting ready to roll into a new year so we’re taking a look into the up and coming food industry trends.  Whether you’re in the restaurant, catering, bakery or retail business it’s imperative that you keep up to date with expanding tastes.  It takes being innovative while remaining authentic to truly succeed in a highly competitive market.  Your ability to adapt will directly impact your ability to bring in new customers.  Trends come and go but there are some that have been steadily growing and appear headed for a heavy increase in popularity in the coming years.  You’ll notice some of these shifts have been occurring for years.  While several other movements have come and gone, the following trends look to become mainstays in 2017.