In an industry that thrives on beauty, does your salon’s image measure up? People go to salons for a variety of different services, but they also come to get away and relax. Every business needs upgrades and changes from time to time and the salon industry is no different. Here are several ways you can give your business a makeover.

Become A Day Spa

If you own a beauty salon, then you likely draw a salary that ranges from $30,000 to $80,000 per year. Your geographic location and the number of customers you have will greatly impact where you fall in that range. However, day spa owners fall into a pay range of $35,000 to $120,000 per year with smaller day spa owners making anywhere from $80,000 to $100,000 per year. If your goal is to increase sales and make more money, one solution is to turn the salon into a day spa. With this option, you are going to have to make some changes to your business model that will require significant investments in your businesses' future. According to fashionista.com, services at a day spa usually include hair styling, nail manicures, pedicures, massages and facials. Currently, you may only offer hair services. While you may do an excellent job of styling and cutting hair, you may not reach your revenue goals if you do not expand your service offering.

Renovate Your Restrooms

There’s a reason that high-end establishments invest in remodeling their restrooms. Doing so creates a holistic experience of luxury and comfort. For example, have you ever been to a restaurant that boasts beautiful furnishings in the dining area, but has an outdated, dingy restroom? It immediately changes your perception of the business. People expect a consistent experience, and by upgrading your restrooms to match the décor in your salon, you are ensuring that their relaxed state-of-mind won’t be challenged as they travel from space to space.

Upgrade Your Chairs

Are the chairs in your salon just a notch up from an old-school barbershop chair circa 1975? If so, you may be missing an opportunity to show guests that they are special, and you may even be causing them discomfort. Upgrading your chairs is a smart investment for beauty salons because its effect is twofold: first, it changes the look and feel of the space, especially if you select a sleek, modern design, but it also gives guests maximum comfort while they indulge in your services.

Create A Relaxing Atmosphere

When it comes to providing an exceptional experience, it’s the details that count. Is each chair as comfortable as possible? Is the waiting room open and inviting? You’ll also want to provide soft lighting to set the mood so your clients can relax and enjoy themselves. Soothing fragrances help everyone feel extra-ordinary and help develop a lasting relationship. Offering beverages and snacks is a great idea to make your salon stand out. A glass of wine can be the perfect finishing touch to help your client unwind. Your clients should always leave your establishment feeling special, pampered and relaxed.

Technology Upgrades

With many industries relying more on technology to drive sales, the salon industry is no exception. In a business that is customer-centric with a heavy focus on convenience and luxury, it is important that you offer the latest and greatest in beauty options. One of the most obvious and important steps in keeping up with the times is to ensure your website is mobile friendly. Salon owners need to stay on the cutting edge of technology, as it is now essential in any beauty based business.

Quikstone Capital Solutions has been providing small business owners with small business capital to stabilize and improve their companies for more than 10 years. If you are in need of a cash to cover unexpected costs, or if you’re looking to make long overdue improvements, Quikstone Capital could be right for you. With the ability to quickly qualify and get your money in a timely fashion, there is no more convenient option. 

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