Get your Veterinary Service on the Road with a Merchant Cash Advance

Posted by Karen Erdelac on Apr 8, 2016

Get your Veterinary Service on the RoadCustomer service is becoming increasingly important in an ever growing and competitive industry.  Location can be a huge factor in determining where a pet owner will take their beloved family member.  Being able to make house calls can bring in a whole new customer base and increase your reach exponentially.  Although it is in its early stages, the mobile veterinary business is beginning to gain traction. 

Who

There are several demographics that can benefit from a mobile service.  Elderly individuals comprise a large number of the pet owners throughout the country.  Being able to make a house call when someone is not very mobile themselves can set you apart from others in your industry.  The appreciation that the pet owners will have, will result in them becoming faithful customers.  Word of mouth advertising has always been a big part of any medical industry.  This service can also benefit pets that have gotten up in age as well.  Older pets tend not to travel well and the stress can cause more harm than good.  Owners that have larger pets that are tough to transport are also a great demographic to target with your mobile veterinary service. 

What

The first thing you’ll need is a van or a truck to get your business on the road.  You’ll want to make sure that it is big enough to carry any equipment you may need to service your patients.  It is also important that you hire an experienced technician to handle the mobile side of your business if it will not be yourself making the house calls.  You do not want your physical location to suffer or be short staffed in order to implement your mobile division.  You’ll want to make sure the staff you hire shares the same vision of pet care that you do to ensure the upkeep of your reputation.

When 

Every pet owner worries about what they’ll do should an unexpected pet emergency occur.  Having an on call veterinarian that is also mobile can provide great comfort and security to your customers.  Knowing that an experienced professional is only a phone call away at any time will cause many pet owners to choose you over your competitors that may not offer such a service.  Those owners with high risk and older pets will rely on you as a means to always be prepared. 

Where

Get your Veterinary Service on the RoadAnywhere, that’s the point!  Realistically, you will want to keep your service area within a certain radius to make sure you don’t spread your staff and time too thin.  Focus on areas that have large population density while also maintaining your reach to rural areas to assist with farmers and ranchers.

Why

The biggest reason to mobilize your business is to expand your reach.  Your truck or van can serve as a rolling billboard for your company if logos and phone numbers are placed correctly.  Location also plays a large part in pet owners choosing a veterinarian.  Being able to service a large area will allow you to increase your potential customer base dramatically.  Farms and ranches can be located in somewhat remote regions.  Farmers can be some of your most profitable and consistent customers.  The ability to get to them in a timely fashion without them having to transport a large animal will provide you with a source of income not normally afforded to a traditional veterinary office.  Ensure your pricing makes up for any travel or repair expenses you may have.  You want to be able to provide the best service possible, but the reason for this expansion is to increase revenue and grow your business.

How

Quikstone Capital Solutions provides veterinary services with the means to expand and improve their business.  There are many things you will need to get your mobile division off the ground.  With the help of a merchant cash advance, you will be able to get the money to start your mobile service in a timely fashion.

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Topics: Merchant Cash Advance