Customer satisfaction is pivotal to any small business. Happy customers not only return, but they also tell their friends about how great your business is. This kind of satisfaction can help your business flourish and grow. Here are a few ways to increase customer satisfaction within your business.
Training
When was the last time that you updated your employee training? Chances are, not everyone on your team has had the same training or training updates recently. Ensuring all of your employees are up to date on training and are all on the same page with policies and procedures can increase customer satisfaction by ensuring that service is consistent and that customers always receive the same level of service they know and deserve.
Feedback
A simple way to figure out where you are lacking is to ask your customers. Asking your customers for feedback via surveys or a comment box will highlight your weaknesses. Be sure to take some criticisms with a grain of salt. An angry customer isn’t always the most reliable person to look to for advice.
Self Service
Adding a self-service option to your business is one of the easiest ways to make sure your customers are happy. Even something as simple as a self-checkout lane takes the element of human error out of the equation and leaves the experience entirely up to the customer. When customers are in control, they tend to be happy and satisfied.
Employee Satisfaction
Statistically, happy employees provide better service. Better service means higher customer satisfaction. Making your employees happy can be done in several ways. You can easily make employees happier by:
- Increasing employee pay
- Increasing PTO and Sick time
- Providing bonuses for goals met/exceeded
- Fostering an employee of the month program
- Making the work environment fun with games etc
- Changing disciplinary measures
Quikstone Capital Solutions has been providing small business owners with merchant cash advances to stabilize and improve their companies for more than 16 years. Contact us to learn more.
