Merchant Cash Advance Blog

Creating a formal marketing plan allows you to organize your strategy and keep your team members on task. A marketing plan should outline every aspect of your strategy and give clear direction on how you intend to reach your goals. Here we take a look at the basic steps needed to create a formal marketing plan for your small business.

Hiring new employees is an expensive endeavor, which makes getting it right the first time so important. Finding quality employees can be difficult for small businesses as you are likely relying on a small geographic area for your talent pool. That doesn’t mean the right candidates aren’t out there. In this article, we’ll discuss strategies for improving your recruiting, hiring, and training processes.

Hurricane season is fast approaching and it is a smart idea for small business owners to address their emergency plan. There are many different factors to consider when readying your business for a possible emergency situation. This checklist will cover the essential steps and supplies needed for your business to weather the storm.

The restaurant industry has suffered quite a bit during the course of the pandemic, but innovative and forward-thinking owners have adapted and strengthened their business model. Providing flexibility, a safe environment, and investing in new technology have become requirements for those looking to keep up with the times. As the changes have been implemented, the restaurant industry has put down the groundwork for a more secure and prosperous future. Here we discuss five reasons the restaurant industry will be stronger post-pandemic.

Retail stores have been hit hard over the course of the pandemic, with social distancing guidelines and shutdowns severely impacting business. Large online retailers have dominated the market over the past year, forcing small retail owners to adjust their business models to meet customer demands. As restrictions begin to ease, there are some key initiatives that store owners can undertake to regain the business they may have lost during the pandemic.