Merchant Cash Advance Blog

Halloween is a time for creativity and fun.  Small businesses are smart to take advantage of this growth opportunity to bring in customers and increase revenue.  Holidays represent a great time to run promotions, host special events and grow your business.  There are lots of things you can do to bring in and entertain children and adults.  This time of year also presents opportunities to expand your reach through branded items.  With advances in technology there are more ways than ever to capitalize on the holiday season.  Here we’ve compiled some great ways to market your business during Halloween.

Updating your kitchen can be one of the biggest and best investments a restaurant owner can make.  With so many choices available these days, it’s important to determine what pieces of equipment will be the most beneficial to your operation.  There are many directions one can take, from energy efficiency to functionality there are many factors to weigh when making such a large purchase.  From large to small items, having proper equipment can greatly increase the efficiency and profitability of your kitchen.  It can also go a long way towards employee satisfaction as outdated equipment can make an already tough job even harder.  Since profit margins can be tight in the restaurant industry, manufacturers have created many revolutionary products that can turn your outdated kitchen into a food producing juggernaut, maximizing time and space.  Here we’ve compiled a list of some of the most popular items newly available on the market today.

So you’ve beaten the odds and developed a successful small business.  The burning question at this point is, what is your next step?  Many small business owners would like to expand their business but don’t always have the space to do so.  The answer could be opening a second location.  There are many factors you should weigh before making that decision and several other steps you’ll need to take to ensure success.  A second location is a significant investment, it’s important how to know when you’re ready.  Here are some questions to ask yourself before taking the plunge.

Specialty foods have become so popular now that supermarket chains have dedicated aisles for their cultural selections.  This added competition makes it even more important for a small business owner to take up initiatives to help them stand out.  Customers that visit a specialty food market are looking for fresh and unique items.  There are many small things you can do to increase sales.  There are also larger projects that you can undertake to completely transform your business.  We’ve compiled some tips on how you can bring in more customers and make more sales to those customers while they’re in your store.

Labor Day was created to honor the most important part of American small business, the workers.  While many businesses take the day off, the restaurant industry is not one of them.  Labor day weekend offers a great revenue opportunity for independent restaurants.  Holding a Labor Day event will help to bring exposure to your establishment and increase restaurant business.  These types of events are also a great way to honor your employees.  Since your employees will be working the event, finding ways to give them recognition and incentives during this time will endear you to them as well as your customers.  Successful events take time and careful planning.  Here are some the components that you will want to pay especially close attention to.