Merchant Cash Advance Blog

Liquor store owners get an earful from oenophiles who dream of stocking shelf after shelf with hard-to-find vintages; they listen patiently while craft beer enthusiasts estimate aloud the square footage they would need to refrigerate all the rare ales they would stock. 

Mobile payment strategies aren't solely for use by retail outlets - a number of businesses in the food service sector are benefiting from the use of such payment processing technologies.

Mobile Commerce Daily, for example, recently reported how BJ's Restaurants is leveraging use of mobile payment technology to help increase revenue at locations. Members of the company's premium loyalty program are now able to access an electronic bill for their food order using their own mobile phone, to be paid at their own convenience. The company feels such a streamlining will help to "boost sales and revenue after a challenging season."

Consumers who buy gift cards online are now able to receive their card instantaneously. According to a recent report, digitally-distributed customizable gift cards may be becoming more popular than their physically tangible counterparts. 

Citing a study conducted by InComm, Internet Retailer recently reported that more than half of all individuals who bought gift cards online during December 2013 decided to have the cards delivered to them digitally, shunning the need for physically tangible representations of the funds. This illustrates how the standards of online shopping are changing the way that consumers approach certain products, even.

Many retailers have been focusing on the way they optimize customer use of mobile phones, such as with mobile credit card payment processing equipment or with branded mobile applications that request user feedback. However, one use of mobile phones is catching steam more quickly than most others: the distribution of mobile coupons.

Mobile Commerce Daily recently reported the results of a study conducted by Key Ring, finding that mobile coupon redemption has been rising at a rate of more than 5 percent year-over-year. The report stated that over 75 percent of all shoppers using mobile phones had redeemed a coupon using their phone sometime in the past year. More significantly, roughly 80 percent of respondents noted that they'd be more likely to shop at a retail location if it accepted coupons redeemed digitally at its payment processing register.