Karen Erdelac

Recent Posts

Specials To Offer At Your Auto Shop For Storm Season

Jul 13, 2020

Specials To Offer At Your Auto Shop For Storm Season

Your auto shop has a plethora of items that can be performed on vehicles on a day to day basis. But with the storm seasons approaching there are somethings you can tailor at your shop to so that everyone is prepared when it comes time. Because let's face it, if and when people are asked to either evacuate or seek higher ground, their vehicle is what is supposed to make this move, and it needs to be reliable. With that said, here are a few things to look at when offering specials to prepare your community for the storm season.

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Small Business Marketing: Preparing For The Holiday Season Now

Jul 10, 2020

Small Business Marketing: Preparing For The Holiday Season NowThe holiday season will be more important for small businesses in 2020 than ever before. As businesses look to rebound, the holiday sales that can make up a large portion of their yearly revenue will be vital in stabilizing operations and continuing to grow. Marketing is essential in maximizing holiday sales, and this year’s approach will need to be a bit different. Here we look at the importance, benefits and strategy behind paid social media advertising, nurturing current customers, and content marketing.

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Topics: Holiday, Small Business

5 Ways Small Businesses Can Improve Company Culture

Jul 8, 2020

5 Ways Small Businesses Can Improve Company CultureCompany culture has become a hot topic of late and many small business owners are scrambling a bit to learn how to improve their own. With so many people working from home, this can be a difficult feat. Your ability to hire and retain quality employees will be directly impacted by your company culture. While inclusiveness and advancement opportunities are the primary focus of late, there are several other steps that owners can take to improve their culture. “More than half of all people surveyed said that flexible work hours are important, regardless of their work arrangement. Flexible time off, communication from leadership, the option to work remotely, and programs that recognize employees for their hard work were also rated as having positive impacts.”

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Topics: Small Business

5 Ways Small Retailers Can Increase Revenue In 2020 And Beyond

Jul 7, 2020

5 Ways Small Retailers Can Increase Revenue In 2020 And BeyondAs the retail world begins to open up, safety measures have been the primary focal point, as well it should be. However, it is still important to strategize about building revenue for today and the future. The approach needed to do so will be a bit different than in the past. Here we take you through five ways small retailers can increase revenue in 2020 and beyond.

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Topics: Retail

Going Green Checklist For Home And Business

Jul 6, 2020

Going Green Checklist For Home And BusinessAs the environment continues to be a focal point of many consumers, small business owners should strongly consider implementing or improving green practices. An increase of time spent at home also means a greater impact on your personal environment. Implementing green practices can reduce your carbon footprint, decrease energy costs, draw in environmentally conscious consumers and improve your reputation.

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Topics: Small Business