Merchant Cash Advance Blog

Many consumers form their opinion of a brand solely based on their online reviews. With digital media taking over, small business owners need to keep close watch over the reputation of their company. Bad reviews happen, and knowing how to handle them can lessen their impact and even present an opportunity for growth. It is easy to get upset when someone has talked negatively about your life’s work, but your focus needs to be on the future of your business. Here we’ve outlined some key things to consider when handling your online reviews.

Restaurant owners need to continuously come up with new ideas to drive revenue and keep their establishment relevant. This, along with a multitude of other tasks, comes along with actually running the business. Utilizing technology and well-planned events, you can turn your location into a hub for your target audience. Here are a few ways you can attract new customers and increase revenue.

Deciding what to charge for their product lines can be a challenge for specialty retail storeowners. Strategically pricing your offerings can bring about an increase in sales along with other benefits such as customer loyalty and brand evangelism. Here we’ve outlined several ways to purposefully price items at your specialty retail store.

Going green goes far beyond switching to more energy efficient electronics. Small business owners looking to preserve the environment and capitalize on a booming trend can look for other ways to be eco-friendly. When weighing the cost of these types of upgrades, always consider your impact on the environment and the long-term savings for your business. Going green can also be an excellent PR move and help to build your brand. Here are five unique ways your business can go green.

Music affects human beings physically, emotionally and spiritually and its inclusion in your establishment can bring about several benefits to your small business. It’s amazing the effect music has on human behavior. Moods, tendencies and even customer loyalty can all be influenced by the music you play in your business. Here we’ve outlined just a few of the ways music can help you increase revenue at your specialty retail store.