Last year was a tough one for small businesses to say the least. Service focused businesses such as salons were hit particularly hard due to government mandated shut downs and those that have survived are looking for ways to generate additional revenue to make up for it.
5 Ways Your Salon Can Bounce Back From 2020
Topics: Salon and Day Spa
The differences between business cash advances and loans are numerous, and many of these differences benefit the consumer. As the business cash advance industry has matured, it has become a safe and viable option for small business owners to get the cash they need to grow. Here we take a look at the primary differences between a business cash advance and a loan.
Topics: Business Cash Advance
Reasons To Shop Small Business Year Round
Rather than looking to a large chain for your needs, consider shopping at a small business the next time you head out. While the convenience of a one stop shop is appealing, you can fulfill your needs and have a lasting impact on your community by shopping small. Here we take a look at several compelling reason to support your local small businesses.
How To Personalize Your Small Business Marketing
It is important to remember that every consumer is a person. Treating them accordingly can have a tremendous impact on your marketing initiatives and the customer experience you provide. “Personalization works, according to The Rise of Personalized Commerce study. Results showed 70% of companies using advanced personalization in their marketing helped them earn a 200% return on investment (ROI).” An investment in a marketing automation platform will help you gather customer data and perform your marketing efforts from one centralized platform. Here we take a look at how to personalize some key channels.
Topics: Marketing
While times have been tough for most small businesses, there is a light at the end of the tunnel and now is the time to get ready. It’s time to start looking at the lessons learned through the pandemic and put them to use to grow your business. Many of the changes and adaptations we’ve undergone will have a permanent impact on the way small businesses operate and thrive. Here we take a look at five reasons now is the time to invest in your small business.
Topics: Grow Your Business
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