Merchant Cash Advance Blog

Now more than ever, customer service is the life blood of small businesses. With businesses closing and contracting nationwide, service and satisfaction will make your customers stay loyal to you through the hard times we are in, and the ones that lie ahead. Repeat business is what will fuel the bottom line, so ensuring your customers are satisfied with every visit and purchase is vital to continued success. It’s important to realize that every customer experience needs to be treated with care. With information becoming so easily available online it opens your business up for increased exposure as well as criticism. For a fledgling business, just one bad review could mean a significant drop in revenue. There are many aspects of great customer service and it is necessary to train your staff to handle any situation. Here are some of the key ingredients of quality customer service.

Live streaming is one of the newer ways to leverage social media to market your small business. While the thought of putting yourself in front of an audience without a net can be intimidating, the benefits can be significant. Live streaming allows you to connect with your audience in a more personable way and engage with them in real time. 

As the world continues to adjust, it is more important than ever to know your customers. Doing so can provide a bevy of benefits to your small business. It helps you to establish trust, build relationships, carry the right products, offer the right services and create effective and personalized marketing campaigns. Here we take a look at five things small business owners need to know about their customers.

Flexibility is a must during turbulent times. Diversifying your small business to include multiple product lines, different services and even developing complementary sister companies can help to protect your business during difficult situations. Thinking big and keeping an eye on the future is vital to the survival and continued growth of small businesses today. Here we take a look at how to turn your small business into an empire.

Contrary to what many may believe, actively working to grow your business during a recession is actually a really good idea. Customers will be looking for comfort and practical solutions, as well as innovative ideas that can save them money. Consumers are typically more open to new ideas during times of struggle and are often looking for brands that appeal to their personal beliefs and needs.  Here we’ve outlined five practical ways you can grow your business during a recession.