Merchant Cash Advance Blog

Outlining your budget for the holiday season is essential in ensuring your small business is able to drive revenue without dramatically increasing expenses. This holiday season will be more important than ever, as small businesses look to rebound from the shutdown. Here we take a look at how to create your small business holiday budget.

Filling up your social media calendar can be challenging, but has become imperative in the marketing of a small business. With the explosion of online activity that has come from recent events, establishing a strong online presence has become more important than ever. Here we take a look at five types of social media posts that can help your business increase its following.

Your auto shop has a plethora of items that can be performed on vehicles on a day to day basis. But with the storm seasons approaching there are somethings you can tailor at your shop to so that everyone is prepared when it comes time. Because let's face it, if and when people are asked to either evacuate or seek higher ground, their vehicle is what is supposed to make this move, and it needs to be reliable. With that said, here are a few things to look at when offering specials to prepare your community for the storm season.

The holiday season will be more important for small businesses in 2020 than ever before. As businesses look to rebound, the holiday sales that can make up a large portion of their yearly revenue will be vital in stabilizing operations and continuing to grow. Marketing is essential in maximizing holiday sales, and this year’s approach will need to be a bit different. Here we look at the importance, benefits and strategy behind paid social media advertising, nurturing current customers, and content marketing.

Company culture has become a hot topic of late and many small business owners are scrambling a bit to learn how to improve their own. With so many people working from home, this can be a difficult feat. Your ability to hire and retain quality employees will be directly impacted by your company culture. While inclusiveness and advancement opportunities are the primary focus of late, there are several other steps that owners can take to improve their culture. “More than half of all people surveyed said that flexible work hours are important, regardless of their work arrangement. Flexible time off, communication from leadership, the option to work remotely, and programs that recognize employees for their hard work were also rated as having positive impacts.”