Merchant Cash Advance Blog

Digital marketing has become even more important for small businesses during this challenging time. While investing more on the digital side has been a trend for years now, that shift has accelerated due to the current world climate. Marketing automation platforms allow you to organize, schedule and implement marketing campaigns, while providing time saving tools and a variety of statistical insights. Here we highlight the top five marketing platforms for small business.

With all of us stuck at home and looking for things to do, it makes for a great time to check a few items off of our home improvement to-do lists. There are likely many things you’ve been meaning to do to your home, but haven’t had the time in the past. Here are five ways that you can improve you home without hiring a professional, and the benefits of doing so.

Regardless of the industry you’re in, there is an opportunity to increase revenue with online retail. If you’re already operating a retail shop, opening an ecommerce store is a must. For others, there are likely a myriad of items common to your industry that could be handcrafted or branded for retail sale. Those in the food industry can market meal kits and signature sauces. Ecommerce is a great way to diversify your business and open up new lines of revenue.

Many small business owners are beginning to focus their attention away from the current situation and towards ways to improve the future of their company. Taking this opportunity to evaluate and even reinvent your business is a great use of time and can help to guide you toward your vision for the future. Here are five ways you can improve your chances for future success.

Many small businesses that remain open are adjusting their business plans to include a larger amount of digital marketing. If this is something you’ve never done before, it can be difficult to know where to start.